Marketing Ideas for Travel Agents: 332 Ideas full of Tips, Tools & Techniques to Energize Your POST-COVID-19 Travel Sales

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Marketing Ideas for Travel Agents is a compendium of practical marketing suggestions designed to help boost travel sales in a POST-COVID travel marketing environment. Written by travel trade author, trainer, and speaker, Stephen Crowhurst, the author has drawn on his life-long career in retail travel and his dedication to collecting new business generating ideas that are low cost and easy to implement. Crowhurst’s tell-it-like-it-is writing style is easy to understand, laced with good humour, a few puns, and anecdotes from his wide-ranging career. This go-to desk reference provides 332 marketing ideas that blend traditional travel marketing methods with new and advanced techniques. From activities to commission mark-ups, agency names & claims, window dressing, banners, customer service, ethnic marketing, generational marketing, bucket lists, publishing guide books, and supporting what makes the world a better place, such as the Black Lives Matter movement and our front line healthcare workers, Crowhurst has delivered a guide that the retail travel trade, wholesalers, suppliers and departments of tourism will find indispensable.
ASIN ‏ : ‎ B08C9CPRQ7
Publisher ‏ : ‎ Independently published
Publication date ‏ : ‎ July 3, 2020
Language ‏ : ‎ English
Print length ‏ : ‎ 526 pages
ISBN-13 ‏ : ‎ 979-8616973610
Item Weight ‏ : ‎ 1.54 pounds
Dimensions ‏ : ‎ 6 x 1.19 x 9 inches
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