Description

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Traces the evolution of MAD from its position as an obscure ten-cent comic book to its near cult status, discussing its reflection of post-World War II popular culture–including movies, politicians, and ad campaigns. Reprint. 75,000 first printing. $75,000 ad/promo.
Publisher ‏ : ‎ Little Brown & Co
Publication date ‏ : ‎ January 1, 1992
Edition ‏ : ‎ Reissue
Language ‏ : ‎ English
Print length ‏ : ‎ 208 pages
ISBN-10 ‏ : ‎ 0316738913
ISBN-13 ‏ : ‎ 978-0316738910
Item Weight ‏ : ‎ 1.84 pounds
Dimensions ‏ : ‎ 10 x 0.5 x 10 inches

Customers say

Customers find the book well-written and compelling, with one review noting it covers 70 years of MAD magazine’s history. They appreciate its humor, with one customer highlighting its focus on advertising satires.

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